2nd Love Cosmetics

Service: Social Media Marketing
Result: Increase Fan Base, Online Branding

2nd Love Cosmetics is a brand new makeup manufacturer based out in Los Angeles, California. They came to Ready Artwork seeking professional help to manage their online marketing efforts and to create online brand awareness.

Within the second month of their contract, we ran a social media campaign that increased their fan base on Facebook by over 600 relevant likes!

How do we know they are relevant and it targets their market? 2nd Love Cosmetics, at this moment in time, retails its products within the United States and Canada. It’s end user is around 15-30 years of age and female due to being a cosmetics company. Here are the demographics from the likes:

Au79 Tea House

Service: Social Media Marketing
Result: Increase Fan Base, Online Branding, Promotional Items, Campaigns

Au79 Teahouse is a popular teashop in Arcadia, CA that serves Taiwanese drinks and food.  They commissioned Ready Artwork to generate creative social media marketing solutions to increase their online fan base, create online brand awareness, and manage campaigns.  We have been successfully managing Au79 Teahouse’s social media platforms for over two years.  The following social media platforms include Twitter, Yelp, Facebook, FourSquare, and Google Places.

We have coordinated effective campaigns that have increased their fan base and extended their social reach.  Below is an Au79 “Summer Photography Contest” that Ready Artwork managed, created and promoted.  During this photography contest Au79 Tea House received a total reach of over 46,585 individuals.  The winner of the photography contest received 207 “likes” on their “summer” photo.

How does Ready Artwork know which demographic to market and target for Au79 Tea House’s product and services?  We conduct thorough research for Au79 Teahouse, i.e. analyze their insights, schedule monthly meetings & consultations, research competitors, and create effective campaigns.  Au79 Teahouse, at this moment in time, markets their products and services within the Arcadia, Pasadena, and San Gabriel Valley area. Their social media fan base is around 18-34 years of age.  Au79 Tea House’s demographic encompasses many first and second-generation Asian Americans, but they use English as their main language for social media platforms.  Here are the demographics:

Contact us today for a free consultation on how we can make a dramatic difference to your company’s social media marketing platforms.   

Business Success Story

2nd Love Cosmetics: 2nd Love Cosmetics is a make-up brand developed by one of Ready Artwork’s pre-existing client that manufactures cosmetics. They have been with Ready Artwork since 2005.   We assist them with social media marketing strategizing, campaigning, and advertising.  During the holiday seasons, we provide 2nd Love Cosmetic’s with a list of suggestions to increase their ROI and highlight popoular products to their fans on social media platforms.  During the month of October, we launched a “Trick or Treat” Halloween Make-Up Contest and suggested Facebook’s promoted ads to extend their marketing reach.  

Facebook’s promoted Ads that last for three (3) days, and cost as little as $5.00 USD to $100.00 USD depending on Facebook fan reach.  For this Halloween contest, we decided to promote the contest itself for $10.00 USD.  We received over 150 Post Likes, 142 New Facebook Fan Likes, and a peak Reach of over 34,760 individuals! 

Case Study: San Gabriel Mission

Service: Social Media Marketing
Result: Increase Fan Base, Reach, and Check-ins. Increase the amount of people talking about San Gabriel Mission.

San Gabriel Mission is a fully functioning Roman Catholic Mission and a historic landmark that resides in San Gabriel, CA. They came to Ready Artwork seeking professional help to manage their social media marketing efforts and to increase brand awareness.

On behalf of San Gabriel Mission, we have been posting relevant Facebook posts about any Catholic holidays/events and current happenings at the San Gabriel Mission, San Gabriel Elementary School, San Gabriel High School, and the San Gabriel Community. We were also able to claim all the existing Facebook pages, people, and places created for San Gabriel Mission by their patrons. Within the third month of their social media marketing contract, we increased their fan base on Facebook by at least 85%. 

easylife furniture

Service: Social Media Marketing

Result: Increase Fan Base, Online Branding, Promotional Items, Campaigns

easylife furniture is a furniture retail chain with 17 showrooms located throughout Los Angeles County, Orange County, San Bernardino County, Ventura County and Inland Empire.  easylife furniture provides affordable furniture for living rooms, dining rooms, home offices and bedrooms to mid-level customers.  They commissioned Ready Artwork to set up their social media platforms properly and establish creative social media marketing solutions.  They also wanted Ready Artwork to find creative solutions to increase their fan base, create online brand awareness, and manage campaigns.  We are currently managing easylife furniture’s social media platforms Twitter, Yelp, Facebook, FourSquare, Google Places, and Tumblr.

The client had a pre-mature Facebook presence and had plans to strengthen their online brand awareness.  They understood the importance of Social Media to market their brand.  When easylife furniture first came to Ready Artwork, they did not have much of a presence on Facebook.  Starting with 229 Facebook subscriptions, Ready Artwork has increased their fan base by over 110% in the course of 3 months.  

We have created effective campaigns that have increased easylife furniture’s fan base and extended their viral reach.  Campaigns are an effective way to increase reach and subscribers; however, if done incorrectly, the campaign can backfire and lose your fans easily.  Below is easylife furniture’s “Weekly Easy Giveaway,” a campaign we produced and promoted.  During this “Weekly Easy Giveaway,” which was featured every Thursday for the entire month, easylife furniture received a total reach of approximately 8,221 individuals and nearly 100 new Facebook “Likes”.

How does Ready Artwork know which demographic to market and target for easylife furniture’s products?  We conduct thorough research for easylife furniture, i.e. analyze their insights, schedule monthly meetings, research competitors, and create effective campaigns. Their social media fan base is around 25-54 years of age and native English speakers. Here are the demographics:

Contact us today for a free consultation on how we can make a dramatic difference to your company’s social media marketing platforms.  

MPO Eye Care (formerly Monterey Park Optometry)

Service: Search Engine Optimization

Result: Increased Traffic, First Page, #1 Search Position in Google, Bing, Yahoo

Our goal for every client is for them to understand the importance of quality and unique content. Content is and will always be, King. On top of content, it’s imperative to build a solid foundation of keywords and keyword phrases There are many challenges when trying to rank for a keyword that is not located within the domain name. It takes a lot more effort and time to convince the search engines that you are the authority for the keyword you want to rank for. The length of time it takes to reach the first page can be extended if bad optimization was performed in the past. For Monterey Park Optometry’s domain name, www.mpocares.com, it did not have any of its targeted keyword phrase within the domain name.This proved to be a tougher task to rank for the keyword “Monterey Park Optometry.” Over the next few months, we gradually increase its Google ranking from #15 in March 2011, to the golden spot of #1 in August 2011.

Once after the search engines recognize the quality of your website, Ready Artwork will continue to develop a strategy for you to gain more relevant traffic. We do our research and sort through a list of other possible keyword phrases that may be able to drive traffic to your website. For MPO Eye Care, we considered other local cities would bring in a new customer base. We proposed to the client to target “Pasadena Optometry” as they had expressed a number of current patients residing in the Pasadena area.

After a few tweaks, we were able to rank high with the targeted keyword phrase. In just 2 days, we were able to increase our search engine result pages (SERPs) by 100 positions, from page 12 to page 2!

We continue to actively monitor this account.

The Candy Chef

Service: Search Engine Optimization

Result: Increased Traffic, Boost Ranking in Google, Yahoo, Bing

The Candy Chef is a brick and mortar store that provides candy arrangements, bulk candy purchases, and candy buffet rentals. They purchased our monthly SEO service in July of 2011. After an in-depth analysis, we went to work on The Candy Chef’s website. Below are the results with the prior period’s comparison.

Here were the traffic results after we optimized their site:

Traffic from Google via organic search increased nearly 150% in comparison to the prior periods.