Do you ever go a day without browsing your mobile phone or tablet device? Today, everyone is constantly checking their emails, social media platforms or searching the web on-the-go. By mailing e-newsletters, small businesses can use this as a tool to motivate (or in marketing terms, “pull”) clients to invest in business products and services, which help increase sales and build brand awareness. Although content is forever king, the design of an e-newsletter is vital to visually keep your customers engaged and create brand loyalty. E-newsletters are short, simple, clean and to the point! See below for an infographic of how Ready Artwork goes about designing a successful e-newsletter.

Insert contacts.

Keep your title enticing and to the point. If your heading is not interesting, your client can easily bypass it.

Now that you have read the process of designing a successful e-newsletter, see below for some of the e-newsletters Ready Artwork has designed for our clients.

Need more advice? Stop by Ready Artwork and we would love to help brainstorm ideas and layouts with you. See you soon!