About the Company:

Kreative Kids, Inc. aims to bring unique children’s gift items to the US market. They are a leading manufacturer, direct importer and wholesaler of quality gift items for children ages 2-6 years old. Their mission is to design, manufacture and distribute the finest quality, best valued, and safest children’s backpacks, plush toys and accessories.

The Challenge:

Our client had an existing logo, but they were unsatisfied with it and wanted something new that better represented the Kreative Kids brand to their customers. For their new logo, our client wanted something with soft colors. They wanted their logo to be more kid-friendly and cute to represent the products they offered.

Our Solution:

Per our client’s request, our graphic designers incorporated animal characters into various logo sketch samples for our client’s review. Our client requested animal character logo designs because they liked how kid friendly it looked. Overall, our client really loved our giraffe character design over other animals. The giraffe forms the “K” in Kreative Kids. Our designers used soft pastel colors and picked a round edge font to create a logo design that was kid-friendly and cute for our client’s B2B children’s gift business.