Print vs. Web

Print vs. Web

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Since the beginning of modern man, people have been trying to find the most optimal way of communication. The existence of print dates back to 3000 B.C. in Mesopotamia where round cylinders were used to imprint cuneiform onto clay tablets. Our communication today revolves around the Internet and we use a very different tablet to…

Beyond the Fold

Beyond the Fold

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Since the beginning of modern web design, the term “above the fold” was taught and set in stone as a guide on how to build a website. Compelling information, breaking news stories, and enticing images should be placed toward the top of a design to charm the reader’s attention. However, our designers have been joining…

How to Establish a Successful Brand

How to Establish a Successful Brand

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When trying to establish a brand, creative professionals should seize every opportunity to market their business. Follow these steps and you’ll be on your way… The first step in constructing and launching a successful brand is to plan and strategize. Begin by brainstorming to come up with a unique and easy to remember company name….