READY ARTWORK X
LOS ANGELES COUNTY ZERO PLASTIC WASTE
Public Sector
The County of Los Angeles sought a creative and effective way to educate local food-related businesses and platforms about their ordinance to reduce waste from single-use articles and expanded polystyrene products. This effort supports sustainability, helps achieve surface water quality standards, and reduces litter in communities and waterways.
THE ASK
The County of Los Angeles sought a creative and effective way to educate local food-related businesses and platforms about their ordinance to reduce waste from single-use articles and expanded polystyrene products. This effort supports sustainability, helps achieve surface water quality standards, and reduces litter in communities and waterways.
The goal is to educate businesses about the bill’s implications and promote engagement with its provisions through strategic digital marketing efforts.
THE SOLUTION
Ready Artwork collaborated with the County of Los Angeles to create ZeroPlasticWasteLA.com, a multilingual educational microsite that informs, empowers, and guides businesses toward ordinance compliance.
Custom Micro Website Development
We designed and developed a standalone but fully connected website outside the LA County Public Works domain, serving as a campaign-specific destination for educational outreach.
Multilingual Capabilities
To ensure accessibility, the website is available in 10 languages, reflecting LA County’s rich cultural and linguistic diversity.
Targeted Navigation by Audience
Dedicated sections help users easily find relevant information based on their category:
Food Facilities
Online Food Ordering Platforms
Retail Establishments
Interactive and Easy-to-Use UI
The website features collapsible and expandable FAQs, ensuring users can quickly find answers without getting overwhelmed.
Outreach Materials and Downloadable Resources
The site hosts downloadable PDFs, flyers, and digital collaterals for businesses to use in their own education and compliance efforts.
Dedicated Resource Centers
Special pages were created for:
Community Waivers
Food Facility Waivers
Fully Mobile-Responsive Design
Every page was optimized for both desktop and mobile users to ensure accessibility across devices.
THE RESULTS
ZeroPlasticWasteLA.com is now a valuable educational resource, aligning local businesses with LA County’s sustainability and environmental goals. The intuitive structure, engaging visuals, and practical tools support business owners in meeting ordinance requirements while helping reduce pollution and improve community well-being.
The County of Los Angeles now has a scalable platform to expand outreach efforts, make updates, and continue its push toward a more sustainable future.
DIGITAL MARKETING SERVICES
WordPress
Development
If Wordpress is your preferred kingdom, we’ll help you rule with expert development services and custom, responsive layouts catered to your specific needs.
Shopify
Plus
Development
Cookie-cutter themes only get you so far. We can help you build a unique and dynamic Shopify presence that promotes growth and gets real (-ly good) results.
UI/UX
Design
Your website can be so much more than a presence. With the power of UI/UX and our team, it can create unique and meaningful experiences that resinate.