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8 Best Marketing Automation Software 2022

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Successful businesses in the 1980s sought a way to automate all the repetitive tasks involved in the operation of a successful marketing campaign. It led to the emergence of marketing automation software. However, marketing automation was too expensive and only worked for wealthy, powerful businesses with large customer bases. With the recent increase in third-party…

Top 11 Best Shopify Apps to Improve Conversion Rate

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The help of Shopify apps can make your e-commerce business more competitive and increase conversions more successfully. By integrating these applications into your Shopify store, you will be able to enhance the performance of your online store. The fact is that it does help and can certainly help you increase conversions. Let us take a…

What are Core Web Vitals and Why are they Important to SEO

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Google, the world’s leading search engine, has created a set of standardized benchmarks, called Core Web Vitals, to evaluate how online visitors experience a webpage.  These SEO (search engine optimization) metrics serve two goals, the first is to assist site owners in optimizing and increasing traffic on their sites. Secondly, to help improve the user’s…

3 Business Tips For Surviving The Pandemic

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Over the past few months, we’ve seen countless industries and businesses struggling to survive in the unfriendly environment that the pandemic has created. The economies of our cities, states, and countries have been massively impacted. “Non-essential” businesses have been ordered to shut their doors immediately. Companies that remained open have had their staff work remote,…

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